"How much will it cost?" is usually the first question about a capability video, and fair enough. We don't publish a price list, because every project is different, but these are the things that drive the cost.

What drives the cost

Pre-production: planning, interviews to find the story, and scripting. It's what makes the edit work.
Filming: how many days, sites and people we film.
The edit: length, graphics, captions, voiceover and the number of versions.
Extras: aerial footage, animation or graphics to explain a process.
Travel: if your sites are a long way away, travel is part of the cost, and it's set out in the quote.

What's included as standard

Pre-production: research, scripting and scheduling
Two rounds of revisions (our own mistakes are always fixed free)
Delivery in 1080p, with 16:9 plus square and vertical versions for social media
Review through private online links
Project files kept, so updates later are easy

How long it takes

Planning: usually one to two weeks
Filming: one or two days, depending on locations
Editing: usually two to four weeks from shoot to finished video

Getting the best value

Film several sites or interviews in a single day where you can
Get your people and sites ready, so filming time isn't wasted
Ask for the social media versions as part of the main edit
Plan for recruitment and tender versions from the same shoot

How we quote

We start with a short call about your business and what you want the video to do. Then you get a fixed quote in writing. If the budget is tight, we'll tell you straight and give you options.

Get a quote for your capability video, or read how to plan one.